I Will Raise This Family to Greatness - Chapter 298
—————
This chapter was translated by Lunox Novels. To support us and help keep this series going, visit our website: LunoxScans.com
—————
Chapter 298
– The mysterious Chairman Jeon Jae-hyung’s new move. South Korea’s first chaebol owner to open a FaceNote account.
– His first post upon opening was a short and powerful introduction. “Hello, I’m Jeon Jae-hyung, Chairman of Samjeon Group.”
– With Chairman Jeon Jae-hyung of Samjeon Group, who had never used any SNS, opening a FaceNote account, FaceNote finally established itself properly in Korea!!!
– The baby model once hired by Chairman Jeon Jae-hyung now recruits Chairman Jeon Jae-hyung to the SNS he created!
I skimmed through the article with a satisfied expression.
Chairman Jeon Jae-hyung’s personal FaceNote account created an enormous sensation the moment it opened.
Countless job seekers hoping to join Samjeon Group welcomed Chairman Jeon Jae-hyung’s FaceNote opening the most.
After all, every single word that appeared on the SNS personally managed by Chairman Jeon Jae-hyung would be important to them.
But the real work starts now.
I quickly called Jeon Tae-guk over.
“William, from now on, I’d like you to directly contact Samjeon Group and manage Chairman Jeon Jae-hyung’s FaceNote account. What do you think?”
“Me, directly?”
“Of course, and I’d like you to submit a report to me first outlining how you’ll manage it and what strategy you’ll employ.”
“Of course!”
Jeon Tae-guk answered with an excited voice.
In any case, this incident had become an opportunity for FaceNote to make a name for itself in Korea, so I could entrust this level of responsibility to Jeon Tae-guk.
Moreover, it was Jeon Tae-guk’s single remark that had been the decisive factor in making Chairman Jeon Jae-hyung open a FaceNote account in the first place.
“Oh, Sung-guk.”
Lim Jin-seo, who had been listening to our conversation, called out to me.
“What is it, Lim Jin-seo?”
“You know the Vogue interview is next week, right?”
“Yes, I know.”
“But can you really be so calm about it? Everyone else is going crazy preparing for the shoot. Especially Vogue.”
[I used to be a child model. I’m comfortable with cameras.]
“Sung-guk, still, this is an interview with South Korea’s top fashion magazine. Don’t you think you should take care of your appearance?”
Lim Jin-seo spoke firmly.
“What? What do you mean?”
I asked back in surprise, trying to appear clueless.
[They want me to do more management? Does that even make sense?]
At those words, Jeon Tae-guk slowly nodded as well.
“Sung-guk, want me to introduce you to a famous clinic? No matter how naturally gifted you are, there’s a world of difference between managed and unmanaged.”
When I said nothing, Jeon Tae-guk quickly gauged my reaction and continued.
“Sung-guk, you’re the face of our FaceNote. You need to look your best no matter what.”
[Jeon Tae-guk, are you even catering to my feelings now? You’ve really grown. Well then!]
“Fine, I suppose… there’s no helping it. Since everyone wants it. Really, since everyone wants it! I’ll do the management.”
I reluctantly agreed.
* * *
“Mr. Jeon Sung-guk, I’ll show you this way. But did the person next to you come along as well?”
“I’m a new face, so you wouldn’t know me yet. I’m planning to receive management as well.”
It seemed Jeon Tae-guk was right—this was indeed a new place.
Not knowing Jeon Tae-guk at this hospital? That made no sense.
This was a hospital I’d frequented regularly in my past life—an exclusive cosmetic surgery and dermatology clinic where tycoons and celebrity A-listers discreetly sought treatment.
The Nurse who greeted us looked flustered.
“Oh, I apologize. Shall we go in together?”
“Of course!”
Jeon Tae-guk rose from his seat before I did.
I gently held him back.
“William, if you go in for a consultation with me, won’t that turn me into a squid in an instant?”
“I have my reasons for going in with you today, so don’t worry about such things.”
Jeon Tae-guk walked ahead toward the dermatologist who specialized exclusively in tycoons.
[Hmm… It must be Lee Tae-sung, the director.]
In my past life, I’d lived constantly under camera flashes, so I’d visited dermatologists regularly.
While complete facial reconstruction through surgery faced considerable public backlash, maintaining one’s appearance through consistent care was absolutely essential for the wealthy elite.
Soon the Nurse opened the door, and Lee Tae-sung jumped up from his desk to greet us.
“Young Master, it’s been quite a while since you’ve visited, hasn’t it?”
“I’ve been swamped with work lately.”
“I’ve heard the news. You’ve become the Asia Regional Manager at FaceNote, I understand. Among the capable young heirs of conglomerates, very few start their careers outside their family companies, but Young Master Tae-guk has always been as talented as I’ve come to know.”
[Now I see it—Lee Tae-sung built his clinic more on flattery than actual skill.]
[From a distance, such things become clear….]
Lee Tae-sung’s gaze shifted toward me.
“But who is this gentleman with you? Based on his appearance… he seems like an aspiring actor just before debut.”
“Director Lee, this man is Jeon Sung-guk, the CEO of FaceNote where I work.”
“Oh my… what a terrible mistake….”
Lee Tae-sung bowed his head repeatedly.
“Your features are so distinguished that I naturally assumed you were a celebrity.”
“A dermatology clinic this expensive doesn’t seem like a place aspiring actors could afford.”
“Well, occasionally members of conglomerate families bring their sponsored entertainers here. I thought perhaps….”
At that moment, Jeon Tae-guk grew slightly agitated.
“Director Lee, that’s offensive. Have you ever seen anyone from the Samjeon family speak that way?”
“Ah, no. I seem to be making many verbal missteps today.”
“Director, if your words slip like that, can you guarantee your hands won’t slip today?”
At my question, Lee Tae-sung wiped cold sweat from his brow.
“Please don’t worry. If you’re not satisfied with my work, there are many other specialists available.”
Jeon Tae-guk stopped me.
“Sung-guk, I’ve had this done several times, but there’s no one quite like Director Lee. Trust him and go ahead.”
“Very well then.”
I settled into the chair with visible reluctance.
Lee Tae-sung. Of course, he’d been my regular doctor in my past life, and I knew his skills well. The problem was his excessive ambition—in the next administration, he’d become entangled in various complications and face considerable trouble.
* * *
Lee Tae-sung studied my face carefully.
“You’re filming 【Bug】 next week?”
“Yes, Director.”
“What’s the concept? When clients have upcoming shoots, we recommend management and treatments tailored to the filming concept.”
[Of course I remember, Director Lee. When I went to that hearing before, you made me look perfectly haggard for the concept.]
Management and treatments tailored to concept were precisely why Director Lee Tae-sung was so popular.
Jeon Tae-guk interjected at that moment.
“The 【Bug】 concept is basically a successful genius CEO, but from what I can see, our representative needs to appeal more to women, Director. That’s what I think.”
“I agree. Rather than the cold concept of a successful genius CEO, we should go with something that targets the female demographic.”
“Exactly, Director. Like a beast’s instinct hidden behind that cold impression.”
“You have good instincts, young master. Your skin is quite pale right now, so a light tan would help. By the way, do you have abdominal muscles?”
“That’s unlikely. I’ve never seen Sung-guk exercise separately. He just works constantly, day in and day out.”
“Then… we should avoid tanning.”
Director Lee then handed me several celebrity photographs.
“Representative, pick one image you’d like from these people.”
[Is she really asking me to choose from people like Won-ban, Jung-woo, Song Seung-bin, Han-bin, and Jang Dong-geun?]
I rejected all the photographs.
“Director Lee, I’ll go with my own image.”
“Unlucky?”
Jeon Tae-guk inadvertently blurted out his true thoughts before quickly covering his mouth with his hand.
[That’s actually not a bad concept….]
I was actually stimulated by Jeon Tae-guk’s words. I looked at Director Lee Tae-sung.
“An unlucky person can be a concept too. I just need to show how hard I work, how undeniably unlucky I am, yet impossible to ignore.”
“Well, that’s true.”
“Director Lee, I’d like a sharper, more cutting image. A man no one can approach. A workaholic. But infinitely warm to his family.”
“Ah… the sharp and cutting part seems possible, but having two coexisting concepts—unapproachable and infinitely warm to family—is practically impossible.”
“I have my own thoughts on that. Anyway, I think the unapproachable man concept is right for me.”
“Ah, I see. Then, young master, what kind of treatment would you like?”
Director Lee Tae-sung looked at Jeon Tae-guk.
“I’m going for the complete opposite concept from Sung-guk.”
“What kind?”
“What else? A friendly, approachable man concept. From my observations, women are fascinated by men like Jeon Sung-guk, but they can’t get close. So I’ve decided to go the opposite direction. Friendly and affectionate! What do you think, Director?”
“Hmm… then you should probably get some treatments today, not just management.”
“Treatments?”
“Yes, your cheeks are quite hollow, so I’ll fill those with filler. I’ll naturally refine your jawline with laser. We’ll reduce the double chin a bit. And you’re already developing horizontal forehead lines, so let’s do some preventative Botox.”
Director Lee Tae-sung gave a clear diagnosis.
* * *
That night, Min-guk applied a mask over my puffy face from the treatment.
“Hyung, you barely have any facial fat to begin with—why did you do all this management?”
Min-guk kept nagging me about it.
“Min-guk, you nag just like Mother does.”
“Hyung, if Mother had seen that, she would’ve made an even bigger fuss. ‘Our son needs to eat,’ she’d say.”
“The leaner you look on camera, the better.”
“Hyung, are you some kind of celebrity?”
“Not exactly, but I am the face of FaceNote.”
At that moment, Min-guk started tapping my face repeatedly.
“Hyung, hang in there. This is all to help your face look more defined.”
[That doesn’t seem right….]
Just then, the front door opened and Ji-hee and Huin-dung-i came running in.
“Oppa!”
“Woof woof!”
Today, our family was finally moving into Samjeon Palace, whose interior renovation had just been completed.
“Oppa, Mother said she’s at your place.”
“Is the moving setup almost done, Ji-hee?”
“Mother says there’s still so much left to do. Oppa, can I sleep at your place tonight?”
“Sure.”
I quickly got up from my seat and looked at Ji-hee.
[Little Kim Yeo-na?]
Then I examined Ji-hee carefully from head to toe.
[She does resemble Mother quite a bit, which gives her a certain prettiness, but her eyes are still smaller compared to our family’s standards… and her face is still a bit chubby….]
“Oppa, what’s wrong?”
Ji-hee stared at me with wide eyes while eating the ice cream in her hand.
“Ji-hee, you have to film 【Bug】 next week, so let’s start a diet from today.”
“Huh? What’s a diet, oppa?”
“It’s controlling your diet before filming. Ji-hee, you’re famous as Little Kim Yeo-na, right? Next week when I film 【Bug】, I want to show a charming man who only knows work, but also a warm man to our family. I already told 【Bug】 that I want to film with you and Huin-dung-i in those scenes.”
For the family-man concept I’d described, I needed the pretty Ji-hee and the adorable Huin-dung-i.
Ji-hee nodded enthusiastically with her round eyes.
“Oppa, I don’t think that’s right. Ji-hee likes ice cream.”
“Jeon Ji-hee, do you want to live your whole life just being cute? Or do you want to live in the spotlight like me or Min-guk, who’s slightly less successful than me?”
At my question, tears welled up in Ji-hee’s eyes.
“Sung-guk oppa doesn’t know something, it seems….”
“What is it?”
“Sung-guk oppa… you don’t look handsome to me at all!”
Then I heard Jeon Tae-guk’s laughter from beside me as he was doing a face mask.
“Family really is family!”
—————
This chapter was translated by Lunox Novels. To support us and help keep this series going, visit our website: LunoxScans.com
—————